Welcome to my personal website, I’m Borja from Barcelona, living in Germany since 2008 and passionate about sales, internet, surfing and running (I make a living from the 2 first passions). I hope you can find here what you are searching for, in case not, please do not hesitate to contact me!
- Borja Bartolomé Carrión
- Munich, Germany
- Some of my POV on the company blog, publications as guest author, or white papers I wrote on Digital Marketing:
Internet World Business
[ENG] Benchmarking the Digital Performance of Luxury Fashion Brands
[GER] Google Hotel Finder: 3 einfache Schritte für mehr Buchungen im Tourismus
[GER] 5 Insights und Empfehlungen zum Luxusmarketing
[ENG] Nonstop growth of Spanish e-commerce despite economic crisis
[GER] Mobile Marketing: Zahlen, Fakten & Statistiken
[ESP] Mobile marketing en España: un nicho que pocas empresas han sabido valorar
Since July 2015
Sr. Business Development Manager, EU, Corporate Gift Cards
November 2013 - July 2015
Sr. Business Development Manager, DACH, Corporate Gift Cards
June 2012 – November 2013
Business Development Manager at iCrossing, part of Hearst Corporation
Primary responsibilities of acquiring new key accounts and developing existing global partnerships across Europe working with cross-functional teams and selling to senior-level manager. Acquisition of potential key accounts in the European region targeting Fortune 500 and top EU-based multinational companies. Devising strategic and operational approaches to increase European revenue growth based on market and trend analysis.
July 2010 – June 2012
Sales Manager e-commerce Spain at Microsoft Deutschland GmbH
Exceeded monthly sales quotas on a consistent basis with a high level of customer retention and loyalty.+100% portfolio growth, being a top performer in the sales department, developed and optimized over 250 accounts. Grown key accounts and improved pan-European deals by up and cross-selling different CPC, CPM and CPA integrations. Reduced restrictive budgets (account cappings that were reached during the month) so as to exceed the established quota. Optimized ROI of several key categories by leading projects with cross-functional departments (SEO, SEM, SMM, Finance). Owner project of the new ticketing category, achieving a CPC-based partnership with the leading company in Spain. Attended industry event fares, exhibitions and trade shows to represent Ciao product.
August 2009 – July 2010
Sales Manager Spain and Latam at DEGOS Dental GmbH
Launched business in Spain and Latin America working hand in hand with the CEO-Founder. Undertook market analysis and searched for partnerships in Spain and Latin America. Self-generated leads, prospected and qualified to ensure high quality pipeline was maintained via cold calling and email. Technical account manager and consultative sales, prepared clients for new product initiatives and launched those onto the market. Conducted training interns on product characteristics and requirements, as well as selling techniques. Involved in the recruitment and training process of new staff as well as development of marketing strategies for the company.
Universitat de Barcelona
Master in Sales Management and Marketing (Distance learning)
Universitat Politècnica de Catalunya
Industrial Engineering BA
✔ Working on own initiative, solid team player✔ Thinking innovatively, systematically, goal oriented
✔ Good communication, phone and presentation skills
✔ Success establishing accounts with excellent levels of retention and loyalty
✔ Ability to understand customer needs and values, being a good problem solver
✔ Strong prioritization skills, tenacity to deliver on time every time
✔ +1000 Contacts in Linkedin, building and maintaining relationships with key decision makers
☆ Digital / Online Marketing Strategy☆ E-Commerce Consulting
☆ Search Engine Marketing SEM
☆ Search Engine Optimization SEO
☆ Social Media Marketing SMM
☆ Affiliate Marketing
☆ Mobile and Local Marketing
☆ Creative and User Experience Design (UX)
☆ Measurement & Optimization
Björn KösterVice President Global Business Development, iCrossing
If you want something done, give it to Borja! He was working as part of my team at iCrossing for one and a half year. I always appreciated his can-do and hands-on mentality, which was a huge help in approaching strategically important newbiz opportunities. His motivation and willingness to learn was outstanding.
Oscar TorresGlobal Business Development Manager, Dassault Systemes SolidWorks Corp.
Borja is an excellent professional. With clear ideas. Goal oriented, he did a good job in a very efficient way.
Marius MucGlobal eCommerce at LEGO Group
I worked with Borja for a considerable time during my dealings with Ciao and in this time I found him to be cordial, talented, competent and extremely innovative in his approach to doing good business. A rare gem in this field and a true professional to work with; Borja is exceptional in his capabilities and general aptitude towards his career.
Harald SchiffauerMD at guenstiger.de
Borja is a great sales manager. Always quick to react, strong on the phone and in client face-to-face meetings, he managed to increase the business and improve KPIs. Excellent client relations, proactive thinking and positive attitude towards all challenges made him a valuable addition to our team.
Yaravi Lopez-PetersenBing SMB Segment Lead Germany at Microsoft Deutschland GmbH
From the very beginning I was highly impressed by his strong sales and analytical skills. He went above and beyond all goal and expectations by breaking sales records year over year. Apart from being a high level performer with an extraordinary value in the team, he was one of the top performers on the history of Ciao. An absolutely winner model which set new trends in the company.
Fernando Mata VelascoCountry Manager Spain, Italy & Portugal at BeezUP.com
Borja was my contact for some of our Top Key Accounts who wanted to run their campaigns at Ciao. Besides being a joy to work with, I have found him to be a pleasant, hard-working individual who knows how to get the job done quickly and effectively, seeking always the best possible performance and optimization of our clients' accounts. I hope we'll work together again soon.
Borja Bartolomé Carrión
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